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Author McFall, Todd A
Title The (peculiar) economics of NCAA basketball [electronic resource] / Todd A. McFall
Imprint Basingstoke : Palgrave Macmillan, 2014
book jacket
Edition 1st ed
Descript 180 p. : 5 graphs, 15
02 65.00 GBP 00 S 54.17 20.0 65.00 10.83 GB xxk Palgrave Macmillan onix-pt
20141016 IP 20141010 GB xxk Palgrave Macmillan UK-WkNB
Note Electronic book text
Epublication based on: 9781137384553
Table of Contents Acknowledgements List of Tables and Figures Preface 1. Rottenberg, Neale, and the Governance Policies of Sports Leagues 2. The NCAA's Peculiar Economic System 3. Technology, Legal Decisions, and Superstars Conspire Against the NCAA 4. Tournament Trade-offs. The Selection Committee Creates the Tournament Field 5. Trading Off Uncertainty for Revenue with the Pod System References Index
The economics of the NCAA Division I men's basketball league are peculiar because it fails to hire the best college-aged players and does little to enhance competitive balance within the league. The league's policy decisions and its ability to remain economically viable, despite its short-sighted governance decisions, are discussed. The economics of NCAA Division I men's basketball are peculiar because it fails to meet two of the three key operating objectives leagues must weigh in order to be successful. It remains financially successful despite abdicating entirely its ability to hire the best college-aged players and doing little to enhance competitive balance across members. Instead, it continually adopts policies that leverage further the intense fan interest of resource-rich teams. Discussed are the implications of policies like the expansion of the tournament, the adoption of the pod system, the Basketball Fund, and the conference-centric structure of the organization. The consequences of the league's short-sighted governing policies are catching up to it, as television broadcasting technology has caused an increasingly large resource gulf to exist between the resource-rich superstars and their lesser-known, resource-poor rivals, a result that has damaged the overall health of the league
Todd A. McFall is Visiting Assistant Professor at Wake Forest University, USA, where he has taught for six years. He has also consulted at Alvarez and Marsal, LLC in New York City and Welch Consulting in College Station, Texas. He has published numerous articles in peer reviewed journals on the economics of professional golf and the governance of collegiate athletics. He represents Wake Forest often on local television and radio, where he has been interviewed numerous times on the business side of sports
Subject Basketball. bicssc
Sport & leisure industries. bicssc
Sport. ukslc
Sports management & facilities. bicssc
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