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Title The presidential image : a history from Theodore Roosevelt to Donald Trump / edited by Iwan Morgan and Mark White
Imprint London ; New York, NY : I.B. Tauris, 2020
book jacket
 Modern History Library  070.44932 P933    AVAILABLE    30550100677325
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xiv, 262 pages : illustrations (black and white) ; 24 cm
Note Includes bibliographical references and index
Presidential Image has become an integral part of the campaign, presidency and legacy of Modern American presidents. Across the 20th century to the age of Trump, presidential image has dominated media coverage and public consciousness, winning elections, gaining support for their leadership in office and shaping their reputation in history. Is the creation of the presidential image part of a carefully conceived public relations strategy or result of the president's critics and opponents? Can the way the media interpret a presidents' actions and words alter their image? And how much influence do cultural outputs contribute to the construction of a presidential image? Using ten presidential case studies. this edited collection features contributions from scholars and political journalists from the UK and America, to analyse aspects of Presidential Image that shaped their perceived effectiveness as America's leader, and to explore this complex, controversial, and continuous element of modern presidential politics
Subject Presidents -- Press coverage -- United States -- History -- 20th century
Presidents -- Press coverage -- United States -- History -- 21st century
Character -- Political aspects -- United States
Presidents -- United States -- History
Press and politics -- United States -- History
Government and the press -- United States -- History
Communication in politics -- United States
Alt Author Morgan, Iwan W. editor
White, Mark J. editor
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