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作者 Cull, Nicholas John, author
書名 Public diplomacy : foundations for global engagement in the digital age / Nicholas J. Cull
出版項 Cambridge, UK ; Medford, MA, USA : Polity, 2019
國際標準書號 9780745691190
9780745691206 (pbk.)
book jacket
館藏地 索書號 處理狀態 OPAC 訊息 條碼
 近史所郭廷以圖書館  327.2 C967    在架上    30550100659547
說明 xiii, 217 pages : illustrations ; 24 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
系列 Contemporary political communication
Contemporary political communication
附註 Includes bibliographical references and index
Diplomacy through foreign public engagement : core terminology and history -- Listening : the foundational skill -- Advocacy : the cutting edge -- Culture : the friendly persuader -- Exchange and education : the soul of public diplomacy -- International broadcasting : the struggle for news -- Nation brands and branding : the metaphor run amok -- Partnership : the emerging paradigm
鏈接 Online version: Cull, Nicholas John, author. Public diplomacy Cambridge, UK ; Medford, MA, USA : Polity Press, 2019 9780745691237 (DLC) 2018045664
主題 Diplomacy -- Technological innovations
Public relations and politics -- Technological innovations
Communication in politics -- Technological innovations
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