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作者 Kendall, Kathleen
書名 Communication in the Presidential Primaries : Candidates and the Media, 1912-2000
出版項 Westport : Greenwood Publishing Group, 2000
©2000
國際標準書號 9780313003233 (electronic bk.)
9780275940706
book jacket
說明 1 online resource (272 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
附註 Preliminaries -- Contents -- Series Foreword -- Acknowledgments -- 1 Introduction: The Unique Rhetorical Situation of the Presidential Primary -- 2 Primary Rules and Their Impact on Communication -- 3 Speeches and Debates for Dozens and Millions -- 4 Advertising in a Multi Candidate Field -- 5 Through Media Eyes in the Pre-Television Era: News Media Shaping of the Primaries 1912 1952 -- 6 Through Media Eyes in the Age of Television: News Media Shaping of the Primaries 1972 1992 -- 7 Communication Patterns in Presidential Primaries 1912 2000 Knowing the Rules of the Game -- Selected Bibliography -- Index
A comparison of communication in the US presidential primaries of the 20th century. It examines the role of the candidates and the media during primary elections and the communication patterns that transcend time regarding political image, horse race coverage and negative campaigning
Description based on publisher supplied metadata and other sources
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2020. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries
鏈接 Print version: Kendall, Kathleen Communication in the Presidential Primaries : Candidates and the Media, 1912-2000 Westport : Greenwood Publishing Group,c2000 9780275940706
主題 Presidents -- United States -- Election -- 20th century.;Primaries -- United States -- History -- 20th century.;Communication in politics -- United States -- History -- 20th century.;Rhetoric -- Political aspects -- United States -- History -- 20th century.;Mass media -- Political aspects -- United States -- History -- 20th century
Electronic books
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