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Author Arndt, Johan
Title Insights into consumer behavior / edited by Johan Arndt
Imprint Boston : Allyn and Bacon, c1968
LOCATION CALL # STATUS OPACMSG BARCODE
 Economics Library  HF5415.2 A7 1968    AVAILABLE    30510100037805
Descript ix, 223 p. : ill. ; 22 cm
Note Based on the First Annual Columbia Conference on Buyer Behavior, 1967
Includes bibliographical references
Subject Marketing research
Consumer behavior
Alt Author Columbia Conference on Buyer Behavior, 1st, Columbia University, 1967
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