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001    EBC4890027 
003    MiAaPQ 
005    20200713055450.0 
006    m     o  d |       
007    cr cnu|||||||| 
008    200713s2017    xx      o     ||||0 eng d 
020    9789386446817|q(electronic bk.) 
020    |z9789386446794 
035    (MiAaPQ)EBC4890027 
035    (Au-PeEL)EBL4890027 
035    (CaPaEBR)ebr11403256 
035    (CaONFJC)MIL1016388 
035    (OCoLC)990141258 
040    MiAaPQ|beng|erda|epn|cMiAaPQ|dMiAaPQ 
050  4 HD49.S537 2017 
082 0  658.4/056 
100 1  Sharma, Venke 
245 14 The Indestructible Brand :|bCrisis Management in the Age 
       of Social Media 
250    1st ed 
264  1 New Delhi :|bSAGE Publications,|c2017 
264  4 |c©2017 
300    1 online resource (169 pages) 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
505 0  Cover -- Contents -- List of Abbreviations -- Foreword -- 
       Preface -- Chapter 1 The Age of Crisis -- Chapter 2 
       Creating a Crisis-ready Organization -- Chapter 3 Building
       a Crisis Playbook -- Chapter 4 Securing Your Digital 
       Assets -- Chapter 5 Social Media Monitoring -- Chapter 6 
       Storycrafting -- Chapter 7 Execution -- Chapter 8 After 
       the Storm 
520    This book seeks to arm brand owners with real-world 
       information and practical know-how to transform their 
       organizations into being crisis-ready 
588    Description based on publisher supplied metadata and other
       sources 
590    Electronic reproduction. Ann Arbor, Michigan : ProQuest 
       Ebook Central, 2020. Available via World Wide Web. Access 
       may be limited to ProQuest Ebook Central affiliated 
       libraries 
650  0 Crisis management 
655  4 Electronic books 
700 1  Kharas, Hushidar 
776 08 |iPrint version:|aSharma, Venke|tThe Indestructible Brand 
       : Crisis Management in the Age of Social Media|dNew Delhi 
       : SAGE Publications,c2017|z9789386446794 
856 40 |uhttps://ebookcentral.proquest.com/lib/sinciatw/
       detail.action?docID=4890027|zClick to View