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Author Ritzer, George
Title The McDonaldization thesis : explorations and extensions / George Ritzer
Imprint London ; Thousand Oaks : Sage Publications, 1998
 book jacket
LOCATION CALL # STATUS OPACMSG BARCODE
 人文社會聯圖  HM131 R588 1998    AVAILABLE    30610020035572
 CAPAS Library  HM131 R588 1998    AVAILABLE    30620020012158
Descript viii, 212 p. ; 25 cm
Note Includes bibliographical references and indexes
Subject McDonald's Corporation -- Influence
Consumption (Economics)
Retail trade -- Social aspects -- Forecasting
Consumer behavior -- Social aspects -- Forecasting
Big business -- Social aspects -- Forecasting
Consumer credit -- Social aspects -- Forecasting
Social prediction
Food habits -- Forecasting
Rationalization (Psychology)
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