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Author Martin, Jeanette S
Title Passport to Success : The Essential Guide to Business Culture and Customs in America's Largest Trading Partners
Imprint Westport : ABC-CLIO, LLC, 2008
©2009
book jacket
Descript 1 online resource (304 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series Non-Ser
Non-Ser
Note Contents -- Introduction -- 1 Global Business -- 2 United States -- 3 Australia -- 4 Belgium -- 5 Brazil -- 6 Canada -- 7 China -- 8 France -- 9 Germany -- 10 Hong Kong -- 11 India -- 12 Israel -- 13 Italy -- 14 Japan -- 15 Malaysia -- 16 Mexico -- 17 Netherlands -- 18 Singapore -- 19 South Korea -- 20 Switzerland -- 21 Taiwan -- 22 United Kingdom -- 23 Future U.S. Trading Partners -- Resources -- Index -- A -- B -- C -- F -- G -- H -- I -- J -- L -- M -- N -- R -- S -- T -- U -- W
Like it or not, every business--even one conducted from the kitchen table--is global. No matter the industry, employees now routinely travel to other countries or interact with foreign customers, vendors, or fellow employees. Or they conduct business over the phone, via e-mail, or through video links. As a result, they have to understand international customs and etiquette or risk losing customers or botching business relations. And understanding business customs in other cultures isn't merely playing good defense--it often leads to new products or service enhancements that help an enterprise grow. In Passport to Success, Jeanette Martin and Lillian Chaney apply their expertise in business etiquette, training, and intercultural communications to present a practical guide to conducting business successfully around the world.Each chapter in this book presents in-depth information on the business environment and culture in the top twenty trading partners of the United States: Canada, Mexico, Japan, China, United Kingdom, Germany, South Korea, Netherlands, France, Singapore, Taiwan, Belgium, Australia, Brazil, Hong Kong, Switzerland, Malaysia, Italy, India, and Israel. Chapters contain both practical tips and illustrative examples, and the book concludes with a listing of resources (books, magazines, organizations, and Web sites) for additional information. In addition, Passport to Success contains useful overview material that will help business people plan a trip abroad or a campaign to win customers in another country. Besides trade statistics and information on global trade agreements, readers will find information on using the Internet productively to conduct or seek business, how women can succeed in countries with traditional, male-oriented business cultures, how to build cross-cultural relationships, and ways language can enhance--or
obstruct--business dealings. Every businessperson is now a player in the global market for goods and services. This book provides valuable tips that will help people avoid missteps and increase their sales and personal success when dealing with counterparts in other countries
Description based on publisher supplied metadata and other sources
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2020. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries
Link Print version: Martin, Jeanette S. Passport to Success : The Essential Guide to Business Culture and Customs in America's Largest Trading Partners Westport : ABC-CLIO, LLC,c2008 9780275997168
Subject Business etiquette.;Corporate culture.;Intercultural communication.;Industrial management -- Social aspects.;United States -- Commerce
Electronic books
Alt Author Chaney, Lillian H
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