SUBJECTS (1-8 of 8)
Consumer behavior -- Cross-cultural studies
1
book jacket

Creating images and the psychology of marketing communication

Mahwah : Lawrence Erlbaum Associates, Publishers, 2006
2006
PRINTED

Location: 中央研究院
2
book jacket

Gender, culture, and consumer behavior

New York : Routledge Academic, 2012
2012
電子書

Location: 中央研究院
3
book jacket

Global consumer behavior

London, UK : ISTE, 2007
2007
電子書

Location: 中央研究院
4
book jacket

Global marketing and advertising : understanding cultural paradoxes
Mooij, Marieke K. de, 1943-
Thousand Oaks, Calif. : Sage Publications, c1998
 
c1998
PRINTED

Location: Ethnology Library
LOCATION CALL # STATUS OPACMSG BARCODE
 Ethnology Library  HF5415.127 .M66 1998    AVAILABLE    30520020512894
5
book jacket

Global marketing and advertising : understanding cultural paradoxes
Mooij, Marieke K. de, 1943-
Thousand Oaks, Calif. ; London : SAGE, c2005
c2005
PRINTED

Location: 人文社會聯圖
LOCATION CALL # STATUS OPACMSG BARCODE
 人文社會聯圖  HF5415.127 M66 2005    AVAILABLE    30610020200283
6
book jacket

Global observations of the influence of culture on consumer buying behavior

Hershey, Pennsylvania : IGI Global, [2017]
2017
COMPUTER FILE

Location: 中央研究院
7
book jacket

Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization
Torelli, Carlos J., author
New York City, NY : Palgrave Macmillan, [2013]
2013
電子書

Location: 中央研究院
8
book jacket

Marketing in a multicultural world : ethnicity, nationalism, and cultural identity

Thousand Oaks, Calif. : SAGE Publications, c1995
 
c1995
PRINTED

Location: Ethnology Library, Euro-Am Studies Lib
LOCATION CALL # STATUS OPACMSG BARCODE
 Ethnology Library  HF5415.122 .M424 1995    AVAILABLE    30520020459096
 Euro-Am 3F Western Mat.  658.8348 M341    AVAILABLE    30500100800625