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008    200713s2013    xx      o     ||||0 eng d 
020    9781118634103|q(electronic bk.) 
020    |z9781118656488 
035    (MiAaPQ)EBC1124860 
035    (Au-PeEL)EBL1124860 
035    (CaPaEBR)ebr10660559 
035    (CaONFJC)MIL450139 
035    (OCoLC)828793630 
040    MiAaPQ|beng|erda|epn|cMiAaPQ|dMiAaPQ 
050  4 HG177 -- .F74 2013eb 
082 0  330.4 
100 1  Fredricks, Laura 
245 10 Winning Words for Raising Money 
250    1st ed 
264  1 Somerset :|bJohn Wiley & Sons, Incorporated,|c2013 
264  4 |c©2013 
300    1 online resource (54 pages) 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
490 1  J-B Short Format Ser. ;|vv.3 
505 0  Intro -- Winning Words for Raising Money -- Copyright -- 
       Contents -- Introduction -- The Five-Step Process -- 1 
       Step One: Know Exactly What You Want -- 2 Step Two: 
       Prepare Your Conversation -- 3 Step Three: Deliver With 
       Confidence -- 4 Step Four: Clarify the Response -- 5 Step 
       Five: Plan Your Next Move -- Conclusion -- About the 
       Author 
520    Many people hesitate to ask for money because they are 
       searching for the perfect words to use. From Laura 
       Fredricks (the author of bestselling book The ASK) comes 
       Winning Words for Raising Money, a new resource for anyone
       who is tasked with the nerve-wracking job of asking for 
       money for themselves, their nonprofit or business. Winning
       Words focuses like a laser on the one crucial element that
       can make or break a carefully planned approach - finding 
       the right words and saying them at the right time. Winning
       Words will help you feel positive, charged up, 
       enthusiastic, and empowered to find your individual asking
       words and know the right time to deliver them. As 
       Fredricks explains, finding the right words takes 
       concentration, presence, and focus because you have to 
       take into consideration the words you are comfortable with
       as well as the words that will resonate with the person or
       people you are engaging. Rather than offering a cookie-
       cutter method, this piece is designed to help you tailor a
       persuasive approach that will get results. Winning Words 
       is filled with more than 60 winning phrases from which to 
       choose and 10 exercises that can help you define your 
       individual style. Once you complete the exercises you will
       have your own hand-tailored asking play book that can be 
       put into action immediately. Winning Words' five-step 
       process includes everything you need to know in order to 
       let the words and your own personality lead you to 
       fundraising success. Sprinkled throughout are illustrative
       examples that clearly show how to put money in your hands 
       if you follow and apply each of the five steps. About the 
       Jossey-Bass Short Format Series Written by thought leaders
       and experts in their fields, pieces in the Jossey-Bass 
       Short Format Series provide busy, on-the-go professionals,
       managers and leaders around the world with must-have, just
       -in-time information 
520 8  in a concise and actionable format 
588    Description based on publisher supplied metadata and other
       sources 
590    Electronic reproduction. Ann Arbor, Michigan : ProQuest 
       Ebook Central, 2020. Available via World Wide Web. Access 
       may be limited to ProQuest Ebook Central affiliated 
       libraries 
650  0 Fund raising 
655  4 Electronic books 
776 08 |iPrint version:|aFredricks, Laura|tWinning Words for 
       Raising Money|dSomerset : John Wiley & Sons, Incorporated,
       c2013|z9781118656488 
830  0 J-B Short Format Ser 
856 40 |uhttps://ebookcentral.proquest.com/lib/sinciatw/
       detail.action?docID=1124860|zClick to View