MARC 主機 00000nam  2200481 i 4500 
001    EBC244222 
003    MiAaPQ 
006    m     o  d |       
007    cr cnu|||||||| 
008    031215t20042004nyu     obf   001 0 eng|d 
020    |z0789021129 (hard cover : alk. paper) 
020    |z078906006X (soft cover : alk. paper) 
020    |z9780789021120 
020    9780203862469 (e-book) 
035    (MiAaPQ)EBC244222 
035    (Au-PeEL)EBL244222 
035    (CaPaEBR)ebr10795589 
035    (CaONFJC)MIL542418 
035    (OCoLC)67547933 
040    MiAaPQ|beng|erda|epn|cMiAaPQ|dMiAaPQ 
050  4 HF5415.2|b.D49 2004 
082 0  658.8/3|222 
100 1  Diamond, Wendy,|d1953- 
245 10 Marketing information :|ba strategic guide for business 
       and finance libraries /|cWendy Diamond, Michael R. 
       Oppenheim 
264  1 Binghamton, NY :|bHaworth Information Press :|bRoutledge,
       |c[2004] 
264  4 |c©2004 
300    1 online resource (367 pages) 
336    text|2rdacontent 
337    computer|2rdamedia 
338    online resource|2rdacarrier 
500    Co-published simultaneously as Journal of Business & 
       Finance Librarianship, volume 9, numbers 2/3 2004 and 
       volume 9, number 4, 2004 
504    Includes bibliographical references and index 
505 0  Introduction -- Researching the competitive environment --
       Research about customers -- Research for the promotional 
       strategy -- Researching the sales strategy -- Researching 
       price, packaging, and place -- Special topics 
588    Description based on print version record 
590    Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. 
       Available via World Wide Web. Access may be limited to 
       ProQuest affiliated libraries 
650  0 Marketing research|vHandbooks, manuals, etc 
650  0 Strategic planning|vHandbooks, manuals, etc 
655  4 Electronic books 
700 1  Oppenheim, Michael R 
730 0  Journal of business & finance librarianship 
776 08 |iPrint version:|aDiamond, Wendy.|tMarketing information :
       a strategic guide for business and finance libraries.
       |dBinghamton, NY : Haworth Information Press, [2004]|hxxvi,
       342 pages ; 23 cm.|z9780789021120|w(DLC)  2003027319 
856 40 |uhttp://ebookcentral.proquest.com/lib/sinciatw/
       detail.action?docID=244222|zClick to View