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作者 Jain, Andrea R., author
書名 Selling yoga : from counterculture to pop culture / Andrea R. Jain
出版項 New York, NY : Oxford University Press, [2015]
國際標準書號 9780199390236 (hbk.)
9780199390243 (pbk.)
0199390231 (hbk.)
019939024X (pbk.)
book jacket
館藏地 索書號 處理狀態 OPAC 訊息 條碼
 人文社會聯圖  BL1238.52 .J35 2015    在架上    30610020472411
 歐美所圖書館  181.45 J1992 2015    到期 06-30-22  -  30500101524455
說明 xxi, 240 pages : illustrations ; 25 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
附註 Includes bibliographical references (pages 203-224) and index
Premodern yoga systems -- From counterculture to counterculture -- Continuity with consumer culture -- Branding yoga -- Postural yoga as a body of religious practice -- Yogaphobia and Hindu origins
主題 Yoga -- Economic aspects
Popular culture
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