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作者 Kassem, M. S
書名 Strategic Management of Services in the Arab Gulf States : Company and Industry Cases
出版項 Berlin/Boston : De Gruyter, Inc., 1989
©1989
國際標準書號 9783110854015 (electronic bk.)
9783110114492
book jacket
說明 1 online resource (501 pages)
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
附註 Intro -- Case Information Matrix -- Part I: Background -- Chapter 1: Introduction -- Overview -- Rationale -- Focus -- Methodology -- Contributions -- Plan of the Book -- Chapter 2: Understanding the Business Environment -- Introduction -- Physical and Geographic Environment -- The Social and Cultural Setting -- The Economic and Business Environment -- Organizational and Administrative Setting -- Summary and Conclusion -- Chapter 3: Distinctive Aspects of Services in the Arab Gulf States -- Introduction -- Characteristics of Services -- Services in the Arab Gulf States -- Summary and Conclusion -- Part II: Industry Notes and Company Cases -- Chapter 4: The Airline Industry -- 4.1 A Note on the Arab Airline Industry -- Introduction -- Present Status of Arab Carriers: A Statistical Profile -- Industry Economics -- Industry Structure -- Entry and Exit Barriers -- Economies of Scale -- Suppliers -- Competitors and Their Strategies -- Buyers and Users of Airline Services -- Substitutes -- Conclusion -- 4.2 Saudi Arabian Airlines (Saudia) -- Introduction -- Stages of Strategic Development -- The Goals of Saudia -- Organization -- Financial Performance and Position -- Personnel -- Saudization of Jobs -- Marketing -- Marketing Channels -- Saudia Pricing and Price Wars -- Saudia's Future -- 4.3 Kuwait Airways Corporation (KAC) -- Introduction -- Corporate Mission -- Stages of Strategic Development -- Organization -- Functional Area Strategies -- Marketing -- Flight Operations -- Money Matters at KAC -- KAC's Future Direction -- 4.4 Gulf Air (GF) -- Introduction -- History -- Gulf Leadership -- Management and Personnel -- Finance -- Operations -- Marketing -- Pricing -- Passenger Services -- Competitor Profile -- Strategic Planning at Gulf Air -- Facing the Remaining 1980s -- 4.5 Alia: The Royal Jordanian Airline - The First Twenty Years -- Introduction
Alia's Mission -- Stages of Strategic Development -- Organization -- Management Style -- Personnel -- Marketing -- Financial Performance -- Facing Turbulent Times -- Chapter 5: Banking Industry -- 5.1 A Note on the Banking Industry -- Introduction -- Present Status of the Gulf Banking Industry -- Industry Analysis -- Entry and Exit Barriers -- Substitutes -- 5.2 National Commercial Bank (NCB) -- Introduction -- Objectives/Mission -- History -- Organization -- Services Portfolio -- Personnel -- Marketing -- Finance -- New Challenges -- 5.3 Saudi American Bank (SAMBA) -- Introduction -- Corporate Mission -- Strategy -- History -- Organizational Structure -- Personnel -- Marketing -- Finance -- New Challenges -- 5.4 Saudi French Bank (BFS) -- Introduction -- History -- Mission -- Management and Board of Directors -- Bank Organization -- Functional Area Strategies -- Marketing -- Financial Profile -- Problems and Opportunities Facing the Banking Industry -- Competition and Competitor Profiles -- Adapting Strategy and Structure to Changing Times -- Issues and Problems -- 5.5 Gulf International Bank (GIB) -- Introduction -- Corporate Mission -- History -- GIB's Organization -- Services Portfolio -- Marketing -- Personnel -- Accounting -- Finance -- Challenges -- 5.6 "Bank Arabia" Computer Services -- Part One -- Questions for Part One -- Part Two -- Questions for Part Two -- Part Three -- Questions for Part Three -- Part Four -- Questions for Part Four -- Part Five -- Chapter 6: Lodging Industry -- 6.1 A Note on the Lodging Industry -- Introduction -- Industry Structure -- Entry and Exit Barriers -- Substitutes -- Cost and Revenue Structure -- 6.2 The Gulf Meridien (GM) -- Introduction -- The Hotel Industry in Saudi Arabia -- Competitive Analysis -- Internal Analysis -- Marketing -- Financial Matters -- Challenges Ahead -- 6.3 Al Gosaibi Hotel
Introduction -- Overview -- Personnel -- Financial Position -- Marketing -- Home Office - Hotel Management Relation -- The New General Manager -- 6.4 Al-Hamra Hotel -- Introduction -- Hotel Organization -- Pricing -- Competition -- Personnel -- Finance -- Challenges -- Chapter 7: Health Care Industry -- 7.1 A Note on the Health Care Industry -- Introduction and Overview -- Competitive Structure of the Industry -- The Hospital Management Contract Segments -- The Market of Private Hospitals -- Trends in the Health Care Industry -- 7.2 Al-Mana General Hospital -- History -- The Business of Al-Mana -- Service/Market Development -- Management Philosophy -- Human Resources -- Marketing -- Finance -- Facilities and Equipment -- The Future -- 7.3 Abdulla Fouad Hospital (AFH) -- Introduction -- Development of the Hospital -- The Concept in Detail -- Facilities -- The Service Portfolio -- Patient Classification and Its Impact on Clinics and Departments -- Organization Structure -- Hospital Personnel -- Financial Issues -- Competitive Analysis -- The Future of Abdulla Fouad Hospital -- 7.4 Green Crescent Health Services Clinic (GC) -- Introduction -- Mission -- GC Service Portfolio -- Patient Mix -- Charges and Fees -- Management and Organization -- Personnel -- Marketing -- Current Facilities -- Finance -- Future Directions -- Chapter 8: Strategic Management in Different Industries -- 8.1 Saudi Consulting House (SCH) -- Introduction -- Objectives/Mission -- History -- SCH's Organization -- Marketing -- Customer Mix -- SCH's Competitors -- Manpower Training -- Finance -- Challenges -- 8.2 Saudi Arabian International School (SAIS) - "The Dhahran Academy" -- Introduction -- Expatriate Education in Saudi Arabia -- History of the Academy -- Dhahran Academy's Mission -- Customers' Analysis -- Teachers and Staff -- Governmental Regulation -- Competitive Analysis
Organization Structure -- Outlook for the Future -- 8.3 "Alpha Data Soft" (ADS) -- History of "Alpha Data Soft" -- Marketing -- Operations -- Procurement -- Financial Profile -- Organization and Management -- The Computer Market in Saudi Arabia -- Competition -- The Future -- Part III: Summary and Conclusions -- Chapter 9: Strategic Management: Arabian Style -- Introduction -- Strategy Formulation -- Organizational Structure -- Typology of Service Organizations -- Practical Implications -- Theoretical Implications -- Appendix A: A Guide to the Case Method -- Appendix B: Questions for Discussion and Teaching Notes -- Appendix C: Major GCC Currencies and Their Exchange Rates as of 11/11/1987 -- Appendix D: List of Abbreviations -- About the Authors
Description based on publisher supplied metadata and other sources
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2020. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries
鏈接 Print version: Kassem, M. S. Strategic Management of Services in the Arab Gulf States : Company and Industry Cases Berlin/Boston : De Gruyter, Inc.,c1989 9783110114492
主題 Service industries -- Persian Gulf Region -- Management -- Case studies.;Industries -- Persian Gulf Region -- Management -- Case studies
Electronic books
Alt Author Habib, Ghazi M
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