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書名 Future telco : successful positioning of network operators in the digital age / edited by Peter Krussel
出版項 Cham : Springer International Publishing : Imprint: Springer, 2019
國際標準書號 9783319777245 (electronic bk.)
9783319777238 (paper)
國際標準號碼 10.1007/978-3-319-77724-5 doi
book jacket
說明 1 online resource (xiv, 420 pages) : illustrations, digital ; 24 cm
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
text file PDF rda
系列 Management for professionals, 2192-8096
Management for professionals
附註 Introduction -- Part I: Integrated Networks -- Part II: Modern Network Concepts -- Part III: Innovation -- Part IV: Partnering -- Part V: Regulation, Wholesale & Wholebuy -- Part VI: Customer Centricity -- Part VII: Internal Enabler
This book examines the extensive changes in markets, technologies and value chains that telecommunication companies are currently confronted with. It analyzes the crossroads they have reached and the choices that now need to be made - to be a bit pipe or a trendsetter of digitalization. Based on an analysis of the key challenges for telcos, the book derives future market scenarios and puts forward recommendations for how they can successfully position themselves. It proposes a framework based on seven "levers," which addresses concrete measures in each step of the value chain, ranging from technology, IT and processes, to innovation, marketing and sales issues. The book discusses the current challenges and provides both general recommendations and concrete solutions. Respected experts illustrate innovative strategic and technical trends and provide insights gained in real-life transformation projects. Recent developments in the areas of regulation, product development, competition between over-the-top (OTT) providers and telcos, as well as technical innovations like 5G, SDN/NFV, LEO satellites and MEC are discussed. Accordingly, practitioners, managers and researchers alike will benefit from the book's wealth of examples and up-to-date insights
Host Item Springer eBooks
主題 Technological innovations -- Management
Information technology -- Management
Business and Management
Services
Information Systems and Communication Service
Communications Engineering, Networks
Innovation/Technology Management
Business Strategy/Leadership
IT in Business
Alt Author Krussel, Peter, editor
SpringerLink (Online service)
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