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書名 The PDMA handbook of new product development [electronic resource] / Kenneth B. Kahn, editor
出版項 Hoboken, N.J. : Wiley, c2013
國際標準書號 9780470648209 (cloth)
9781118418086
版本 3rd ed
說明 xii, 492 p
附註 Includes indexes
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries
主題 Product management -- United States -- Handbooks, manuals, etc
New products -- Management -- Handbooks, manuals, etc
Electronic books. local
Alt Author Kahn, Kenneth B
Product Development & Management Association
ebrary, Inc
Alt Title Handbook of new product development
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