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作者 Carstairs, Catherine, 1969- author
書名 Be wise! Be healthy! : morality and citizenship in Canadian public health campaigns / Catherine Carstairs, Bethany Philpott, Sara Wilmshurst
出版項 Vancouver ; Toronto : UBC Press, [2018]
國際標準書號 9780774837187
book jacket
館藏地 索書號 處理狀態 OPAC 訊息 條碼
 傅斯年圖書館西文圖書區  RA427.8 C321 2018    處理中    30530001324037
說明 xii, 294 pages : illustrations ; 24 cm
text txt rdacontent
unmediated n rdamedia
volume nc rdacarrier
附註 Includes bibliographical references (pages 209-274) and index
"Tell your children the truth" : the Canadian Social Hygiene Council and Venereal Disease Education -- Expanding the mission : publicizing public health -- "Stamp out VD!" The Health League of Canada and Venereal Disease Education during the 1940s and 1950s -- Preventing sickness and absenteeism : the Health League and the workplace -- "The human factory" : nutrition, efficiency, and longevity -- Fighting apathy and ignorance : national campaigns -- "A malicious, mendacious minority" : fighting for water fluoridation -- Circling the drain : the League's slow decline
"Lose weight. Quit smoking. Exercise more. For well over a century, governments and voluntary groups have run educational campaigns encouraging Canadians to adopt health habits that promise to prolong lives, increase our quality of life, cost the state less, and make us more efficient workers. Be Wise! Be Healthy! explores the history of public health in Canada from the 1920s to the 1970s, a period that saw a massive expansion of education programs through the Health League of Canada. The league, with roots in the moralizing social hygiene movement, urged Canadians to drink pasteurized milk, immunize their children, and avoid extra-marital sex. It advocated fluoridating the water supply and counselled Canadians to see health as a responsibility of citizenship--with doctors and dentists as experts to guide them in that duty. Public health campaigns have reduced preventable deaths. But as Be Wise! Be Healthy! argues, such campaigns can also stigmatize marginalized populations by implying that poor health is due to inadequate self-care, despite clear links between health and external factors such as poverty and trauma. This clear-eyed study demonstrates that while we may well celebrate the successes of public health campaigns, they are not without controversy."-- Provided by publisher
主題 Health promotion -- Canada -- History -- 20th century
Public health -- Canada -- Marketing -- History -- 20th century
Public health -- Moral and ethical aspects -- Canada -- History -- 20th century
Public health -- Canada -- History -- 20th century
Canada -- Moral conditions -- History -- 20th century
Health Promotion -- history
Alt Author Philpott, Bethany, 1990-, author
Wilmshurst, Sara, 1991-, author
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