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作者 Attewell, Paul A., 1949- author
書名 Data mining for the social sciences : an introduction / Paul Attewell and David B. Monaghan with Darren Kwong
出版項 Oakland, California : University of California Press, [2015]
國際標準書號 9780520280977 (cloth : alk. paper)
9780520280984 (pbk. : alk. paper)
9780520960596 (ebook)
0520280970 (cloth : alk. paper)
0520280989 (pbk. : alk. paper)
0520960599 (ebook)
book jacket
館藏地 索書號 處理狀態 OPAC 訊息 條碼
 人文社會聯圖  H61.3 .A88 2015    在架上    30610020467312
 人社中心  H61.3 A88 2015    在架上    30560400454465
說明 xi, 252 pages : illustrations ; 27 cm
text rdacontent
unmediated rdamedia
volume rdacarrier
附註 Includes bibliographical references (pages 239-244) and index
"We live, today, in world of big data. The amount of information collected on human behavior every day is staggering, and exponentially greater than at any time in the past. At the same time, we are inundated by stories of powerful algorithms capable of churning through this sea of data and uncovering patterns. These techniques go by many names - data mining, predictive analytics, machine learning - and they are being used by governments as they spy on citizens and by huge corporations are they fine-tune their advertising strategies. And yet social scientists continue mainly to employ a set of analytical tools developed in an earlier era when data was sparse and difficult to come by. In this timely book, Paul Attewell and David Monaghan provide a simple and accessible introduction to Data Mining geared towards social scientists. They discuss how the data mining approach differs substantially, and in some ways radically, from that of conventional statistical modeling familiar to most social scientists. They demystify data mining, describing the diverse set of techniques that the term covers and discussing the strengths and weaknesses of the various approaches. Finally they give practical demonstrations of how to carry out analyses using data mining tools in a number of statistical software packages. It is the hope of the authors that this book will empower social scientists to consider incorporating data mining methodologies in their analytical toolkits"--Provided by publisher
主題 Social sciences -- Data processing
Social sciences -- Statistical methods
Data mining
Alt Author Monaghan, David B., 1988- author
記錄 2 之 2
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