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作者 Kucharski, Adam (Mathematician), author
書名 The rules of contagion : why things spread - and why they stop / Adam Kucharski
出版項 London : Profile Books Ltd, 2020
國際標準書號 9781788160193 (hardback)
1788160193 (hardback)
9781788164726 (paperback)
1788164725 (paperback)
9781782834304 (ebook)
book jacket
館藏地 索書號 處理狀態 OPAC 訊息 條碼
 資訊所圖書室圖書區  J4 K95    到期 06-07-21    30330000234497
 傅斯年圖書館西文圖書區  HM1033 K95 2020    到期 01-31-22  計劃用不可預約  30530001362276
說明 341 pages : illustrations ; 23 cm
text txt rdacontent
still image sti rdacontent
unmediated n rdamedia
volume nc rdacarrier
附註 Includes bibliographical references and index
A deadly virus suddenly explodes into the population. A political movement gathers pace, and then quickly vanishes. An idea takes off like wildfire, changing our world forever. We live in a world that's more interconnected than ever before. Our lives are shaped by outbreaks - of disease, of misinformation, even of violence - that appear, spread and fade away with bewildering speed. To understand them, we need to learn the hidden laws that govern them. From 'superspreaders' who might spark a pandemic or bring down a financial system to the social dynamics that make loneliness catch on, The Rules of Contagion offers compelling insights into human behaviour and explains how we can get better at predicting what happens next. Along the way, Adam Kucharski explores how innovations spread through friendship networks, what links computer viruses with folk stories - and why the most useful predictions aren't necessarily the ones that come true
主題 Contagion (Social psychology)
Contagion (Social psychology) -- Mathematical models -- Popular works
Social networks -- Research
Epidemics -- Popular works
Alt Title Why things spread - and why they stop
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